Featured Projects
William
- Design Competition Strategy Guidance | Industrial Design Solutions | Online Design Teaching Courses -
CEO, graduated from top design school - Art Center College of Design, U.S. with over 20 years of design practice experience. My design portfolio spans various fields, including household items, pet supplies, handheld tools, and consumer electronics. My design philosophy is 'To maintain innovation and ensure that all processes, methods, and solutions are based on a user-centered approach.' -willdesignworks"
From 2014 to 2021, as the Design Director of 1More Acoustics, I led and shaped the brand's design direction. Not only did I achieve significant accomplishments in the design of 1More's own brand, but I also assisted well-known companies such as Xiaomi, Huawei, Oppo, etc., in the design of acoustic products, bringing them innovative and forward-looking design concepts.
1More Acoustics
This is a toilet that won the IDEA Design "Gold Award" in the United States. Its unique feature is that it is designed and made entirely of corrugated cardboard. It is not only biodegradable and low-cost, but also can be used without professional installation. Its lightweight characteristics allow it to be transported on a large scale to remote areas and refugee camps, effectively solving multiple problems such as post-disaster reconstruction, disease spread, and environmental pollution. Millions of people will benefit from this innovative design, not only significantly improving their quality of life but, in some cases, even saving their lives. I firmly believe that this reflects the true meaning and value of design.
UNbathroom
I am passionate about pets, and observing the continuous improvement in people's living standards, I can't help but think, how should the quality of our pets' lives be improved in sync? This thought inspired my initial intention to establish the Reborn brand, aiming to enhance the daily life quality of pets, and opened a new chapter for me focusing on pet product design.
Reborn
I am passionate about personally engaging in repair, creation, and testing, firmly believing that only by immersing oneself in the role of the user can one create products that truly meet their needs. The journey of design is a continuous personal experience, constantly exploring and reaching new heights of innovation.
Tools
Beauty lies not only in the lines and colors of design, but also in the invisible emotional bonds between people. It is a story we have experienced together, a gathering of our emotions, a mark of our life journey, and a reflection of our souls and common humanity. When we appreciate beautiful things, we are actually feeling every touch of the soul and every precious life experience. It is these that make design not just a creation, but a wonderful journey that resonates with the soul. This is the true meaning of the beauty of design and the real reason why I love design.
Journey
